Monday, 14 March 2011


This is a rough demo of the latest video I've worked on. Since having a chat with Artist Blue Firth I have extended the end and shorted the middle. I'm very interested in the mundane and Americana and the start of this video plays to those interests well. The slowing of the organ and the pedestrian nature of the highway lours the viewer into a mesmeric lull. This is a conscious decision as when the video progresses it starts to change gear and builds slowly to a immersive finish. The second half of the film starts to build up a visual trick by looping and speeding up the clip. The sounds and imagery work well together as the organ feels like it's churning the video.

Drive from Matt Weir on Vimeo.

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